What's Next Program
Pearl Academy is one of the leading colleges for Design, Fashion, Media and Business management courses. The What Next program of Pearl was an innovative campaign targeted at Schools in Delhi as well as Mumbai. The idea was to reach students early on and expose them to new-age courses in design, fashion and media.
The collaterals were designed keeping in mind the students as well as the faculty. The language was simple yet quirky. The art was a mix of bright vectors and fun imagery to reach the young audience. A number of collaterals were designed, including flyers and brochures with course details, student manuals, posters, direct mailers, activity booklets, workshops and even an exclusive Scholarship program campaign.
For more details on the brand campaign #MadeToCreate, check project Pearl Academy Brand Guidelines
Art Direction, Branding and Design